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Briefing 50

Survival SkillsSurvival Skills
What kind of infrastructure, systems and processes does your business need to survive?

Ready for the WorstReady for the Worst
The way to put your business continuity strategy into action

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Briefing Magazine 50Survival Skills
No-one's ICT systems are immune from disaster– whether it's a terrorist attack or a burst water main. But there are steps you can take to ensure you survive whatever fate throws at you

We are all familiar with disaster – whether we’re reading the tragic headlines about another devastating storm or thrilling to the spectacle of Independence Day. Yet despite, or perhaps because of, our constant exposure to calamity, few of us believe a disaster is ever going to hit us, or our organisations, personally.

"Not only could you lose valuable records and the ability to conduct your business, you could lose your reputation and face legal worries"

While there’s not much likelihood of aliens annihilating your datacentre or (in the UK at least) of a tornado taking out your corporate headquarters, every day hundreds of businesses suffer unscheduled downtime. A recent survey commissioned by Microsoft found that UK companies could be losing as much as £63 billion a year due to unplanned outages of their ICT systems. Two thirds of the 400 businesses questioned by researcher Vanson Bourne on behalf the software giant at the end of 2004 said they had experienced downtime in the past two years, with two-thirds of these suffering at least once a quarter.

While most large corporations have some form of Business Continuity Planning (BCP) in place, the same survey found that many small and medium-sized enterprises were woefully under-prepared. The problem is particularly acute in organisations employing between 200 and 500 people, where only one in five uses external backup or support services.
The fact is, every company, however large or small, needs to consider carefully what the impact would be of losing some or all of its ICT systems or data (either temporarily or permanently) due to an unforeseen disaster, and to make sure it has appropriate procedures in place to minimise any negative impact on the business. ICT forms just part of any overall BCP strategy, but it is a highly critical component and deserves to be examined in detail.
Of course, the definition of what constitutes a disaster is broader than that which springs immediately to most people’s minds. Terrorist attacks, while garnering unprecedented levels of publicity in recent years, are fortunately still few and far between. Far more common, though, are thefts of equipment, hardware and software failures, hacking and virus attacks, power outages, fires and floods.

The storms and flash floods that hit Britain last year and in 2000 are becoming an ever more common occurrence as climate change takes hold. The Department for Environment, Food and Rural Affairs (DEFRA) estimates that 10 per cent of the land area of the UK, encompassing some 185,000

"Assess what applications matter to your business and the impact of those going down"

businesses, is at risk of flooding. And you needn’t breathe a sigh of relief if you’re outside the designated danger spots. All it takes is a spell of freezing weather (or a clumsy road worker) to burst a water main outside your offices and you could suffer a similarly destructive deluge.
The sheer diversity of potential problems is daunting. Critical systems could be put out of action by anything from the introduction of inadequately tested new technologies causing a catastrophic chain reaction in your infrastructure, through natural disasters, all the way up to rats chewing through a key communications cable – the list is endless.

Power outages too, are becoming increasingly common as the ageing National Grid struggles to keep up with growing demand. After 18 years of pretty much uninterrupted electricity service at its London headquarters, last year Standard Bank suffered three power cuts, including one which took out key ICT systems for four hours. And financial companies in Europe were left without key market price data for 10 hours in October last year following a power outage at Reuters’ Docklands datacentre, leaving the company with tricky questions to answer from its customers, analysts and shareholders about why it didn’t have adequate business continuity plans in place.
Then there are electronic security threats, which continue to grow exponentially. Worms, viruses and trojans are becoming easier for hackers to create because of the profusion of automated hacking tools and information available on the Internet. And even if you have good security measures in place, you are not guaranteed safe. The time between vulnerabilities in software being identified and exploits appearing is shrinking, so often patches and updates are not produced in time for companies to prevent exposure to these threats.
For most organisations, the cost of a single disaster of whatever nature could be catastrophic. Not only could you lose valuable records and the ability to conduct your business for a period of time, but you could also lose your reputation – and in some cases might face the added problem of legal worries. Corporate governance regulations across the world, such as Sarbanes-Oxley, are increasingly requiring that companies have adequate data protection and backup to ensure key financial and audit data is not lost – with potentially hefty fines, and even closure, for those organisations found lacking.

Solid plan
Expert Advice

Effectively, Business Continuity Planning is a form of insurance and – just like the insurance market with its complex array of policies, contracts and clauses – it can be just as confusing to the uninitiated.

While most good BCP strategies involve external partners at some stage, many organisations find it extremely helpful to enlist expert assistance as early as the planning stages. Such a move means you can use the experience and know-how of an ICT service partner to help you consolidate your systems before you implement BCP. Such a partner can also help you to define the appropriate scope of the strategy and assess the right balance of risks and benefits.

There is absolutely no point in paying for more protection that you really need, but equally a penny-pinching plan is a false economy if it won’t work in practice.

So what can be done both to avoid your business falling over and to bring it back up and running as soon as possible if it does? The first stage is to develop a solid plan, and the first stage of that plan should be to allocate clear roles and responsibilities. You have to know who’s in charge of your business continuity strategy – lack of accountability is the biggest precursor to disaster. You should also make sure that the plan has an executive sponsor, preferably a senior board director. If smooth-running systems are vital to your business – and in nearly all cases they will be – then that importance should be reflected by the personnel who are responsible for it. Don’t put it all on the shoulders of a handful of techies.
As Computacenter’s Simon Gay points out: “It’s a sad fact that too often business continuity planning doesn’t actually involve the business. ICT people are left to dwell on this on their own in the dark. They’re doing the best they can, but they’re not sure precisely what they’re meant to provide for.”
Both technical and non-technical managers need to be involved from the outset. Once you have set up your business continuity board, you need to identify precisely what the scope of the plan will be. “It is still unnervingly common to find people are not defining precisely what systems need recovering in the event of a disaster. You need to clearly assess what applications matter to your business – and what the financial impact of those applications going down would be,” says Gay.
Prioritise which systems need protecting and identify which are most vulnerable. The planning phase should consider the risks involved and weigh them up against the potential costs of various means of prevention and recovery. Business continuity procedures can encompass anything from having a regular off-site backup of your key data to replicating your entire ICT infrastructure at a wholly-owned remote site and mirroring all your data and transactions in real time.

Technical measures
There are many technical measures to consider, which are outlined in more detail in the feature on page 14. Some form of off-site backup is obviously essential – and not just stored at the company down the road. You need to place a fair distance between your site and the location of your backup in case of a disaster that affects a whole locality, such as a flash flood or regional power cut. Other options to consider are the frequency and level of data backup you need – daily, hourly or real-time. The latter, for instance, may be vital for a bank carrying out millions of pounds’ worth of transactions every day, but probably not necessary if you are a specialist manufacturing company.
“These things are all about probabilities,” says Gay. “For instance, there are some organisations that always insist on maintaining three copies of data at different locations across the globe. Typically, those would be major financial organisations where there’s potentially substantial amounts of money at stake in the event of any downtime. If you cannot afford to lose any data and you’re prepared to spend any sum of money then go for a third copy. Frankly, though, a second copy is deemed by most people to be good enough, as long as it’s kept a fair distance from the primary location.”

Do you need backup power generators?
If you are operating in an area prone to outages, then probably yes. Or expert systems to predict problems in advance of them occurring? Again, it depends how much you might lose in the event of a failure, and what additional burden such systems put on your infrastructure and operational costs. Do you need a dedicated recovery site or will it suffice to be able to take space in a third-party shared centre if any disaster arises? For all but the largest organisations, the latter is probably sufficient. But again, the answer to all these questions depends on assessing the risks to your business and finding the right balance between cost and peace of mind. It is certainly worth talking the issues through with experts before you make any firm decisions.
Of course, it isn’t only your ICT systems that you should be thinking about. Effective processes and procedures are equally vital. As well as the technical components of the plan, you need to have effective measures for notification and escalation in the event of any disasters, procedures for recovery and restoration, processes for selecting and managing appropriate third-party suppliers, as well as for communicating procedures, roles and responsibilities to staff.
You also need to define the metrics you will use to test, measure and continually assess that your plans are working and remain current. As mentioned earlier, it’s also vital to consider the regulatory and compliance issues that apply to your business and sector, such as Sarbanes-Oxley. These will vary according to the business sectors and parts of the globe in which your organisation operates, but increasingly they are coming to mean that setting out clear and detailed policies and procedures (and implementing appropriate testing and metrics) is not simply a matter of best practice – it’s a legal requirement.

Effective processes
There are other seemingly small but vital considerations. In the event of an electricity failure, for example, you need to make sure you aren’t literally left in the dark. Gay recounts a cautionary tale from one of Computacenter’s customers: “They had millions of pounds’ worth of disaster-recovery contracts in place, but the one thing that scuppered them was that they’d forgotten to spend a few pounds on a torch. They didn’t think about what it was going to be like scrabbling round in the pitch black of the computer room in the bowels of their building. You’ve got to consider the reality of disastrous events.”
Only once all these elements are in place can you move on to the testing and implementation phase of your plan. A vital part of this is making sure that everyone knows precisely what their roles are in the event of any failure or disaster. Consider not only the role of operational staff, but also your customer-facing employees. If downtime occurs, you will want to ensure your reputation is not affected, which means making certain client managers and sales staff know the right procedures for handling customers and either shielding them or assuaging any worries they may have.

Realistic testing
Testing also needs to be realistic. Here, you would be well advised to follow a formal methodology such as the ITIL (IT Infrastructure Library) process for IT service management, or the British Standards Institute’s new PAS 56 standard for best practice in business continuity. Sadly, as Gay points out, testing is often little more than a back-slapping exercise to bolster a flawed procedure. “Many companies’ business continuity and disaster recovery tests are carried out once a year and planned well in advance.

"It’s very hard to visualise what a real disaster would be like. You need all the right people who know the systems"

Everyone’s standing in the right place with the right folder, all knowing precisely what they’re going to do. Well, I’m afraid disasters don’t occur like that. It’s actually very hard to visualise what a real disaster would be like,” he says.
“For example, if people think they can recover from tape, they are being highly optimistic. You need the all the right people there, who know the systems back to front. That’s assuming you’ve got a good backup in the first place, which too often companies haven’t.”
Testing should not be a one-off or an annual event. It needs to be continual. You must build procedures into your business continuity plan that ensure any changes to systems or business processes automatically consider the impact on BCP. Otherwise, your supposed protection could be worth nought. Gay sites a common example of a customer in the insurance sector that had changed its backup process shortly after an annual test, but had neglected to update the business continuity strategy.
“They had two disaster recovery sites for two different sorts of systems, and yet they had amalgamated their backup into one process without taking this into account. It wasn’t until the next annual test that it was spotted. For an entire year that organisation was flying blind. That clearly shows why an annual test just doesn’t work. If a disaster had occurred, which fortunately it didn’t, that customer could not have recovered, and consequences would have been dire for the organisation,” he says.

But do it right and business continuity planning can ensure that any disaster not only has a minimal impact, but also that your organisation drastically reduces the likelihood that it will suffer any downtime in the first place. And while BCP might not be able to turn back the floodwaters or fend off the alien invasion, it can certainly ensure that you’ll sleep far more soundly at night.